FluffyCO was founded in a grand Victorian flat in San Francisco's 

Mission district in 2005. For the first few years, all FluffyCo products

were screen-printed in this kitchen and the adjacent sunroom studio.





FluffyCo is a small, friendly business committed to producing apparel, accessories, and decor through great design and sustainable production. Our line was started in San Francisco in 2005, from a blank sheet of paper and the idea to create a positive, inclusive, design-driven brand.

We offer our products online through our site, in approximately 300 boutiques throughout the US and worldwide, and through special engagements with stores like Urban Outfitters.

We introduce new products to our line every Spring and Fall. Each season, we draw inspiration from the beauty of nature, modern design, the culture and ideas of our beloved San Francisco, and artistic concepts from around the world. These inspirations help us create products that are useful, artful and made in a way we can stand behind.

We pride ourselves on doing most of our production in the USA, making small batches of interesting, useful products, and working with small and family–owned businesses whenever possible. Not only is everything we make sweatshop–free, we actually make and assemble several products by hand in our own San Francisco studio! We offer an extensive range of clothing, accessories, and home goods– all with minimal packaging and focused on great design. A word on water–based printing: FluffyCo prints all of our Baby line, Cut and Sew Basic apparel, Eco wallets as well as most Premium styles and many home products by hand using water–based inks, as opposed to the dominant plastic–based inks most often used in the industry. Water­–based inks has the same staying power as plastic, but is a less toxic, more eco–friendly option that gives the print a nice soft feel, especially after washing.


Focused on a variety of refined, wearable designs and colorways, our basic apparel line of teeshirts and hoodies for men and women is also sustainably made! Our blank tees are mostly sewn in California- those that are imported are made with fair trade. We use a variety of teeshirt colors and styles every season- from 100% cotton to stylie sheer burn–outs and specialty tri-blends that feel like the favorite teeshirt you’ve owned forever. Whatever the tee, you know it’s going to be a great modern fit in a soft, thin, and comfortable fabric. Our blank hoodies are unisex sized for both men and women. Hoodies are incredible soft and lusciously comfy cotton poly blend, made in California. All FluffyCo apparel items are printed in small batches in the San Francisco Bay Area.

Our Cut and Sew line of dresses and tops for women is the newest addition to our apparel range. Casual and affordable, these closet staples work with a laid-back lifestyle or just a laid-back Sunday. Made entirely in San Francisco. Produced in small editions and printed by hand using water–based inks.


Our Premium apparel line brings the option of rich, eco–friendly textiles printed with FluffyCo’s signature graphic prints. Offered at a sightly higher pricepoint, these garments are made using 100% organic cotton, or specialty eco–heather blends using some recycled content and naturally occuring rayon. Printed in small batches in the Bay Area, some using water–based inks. All styles have a fabulous soft, luxe feel and hand–printed hangtags.


New this season! Our Little Fluffy line brings FluffyCo’s design aesthetic to babies in a line of fun, colorful graphic onesies. Each garment is 100% organic cotton, made in the USA, and printed by hand in San Francisco using water–based inks. With a soft satin tag and sweet prints inspired by babies, these little clothes are made with a lot of love and enough care to please even the most discerning new mom. Available in three sizes starting at 3-6 months.


Our Mini Wallets are screen–printed and sewn by a family–owned and operated business in Southern California. Made of Naugahyde, which is a very high quality, American–made vinyl. These wallets are very durable, and great for going out, as a card case, or for those who like to keep it simple. Our exclusive design features one exterior pocket, and two inside pockets (one clear). Available in a variety of designs and bright, modern colors. Approximately 4 x 3” folded.



Our card cases are made using American leather, and are printed using a special process. They feature our exclusive designs and are made in partnership with a small leather shop in Oklahoma City. These cases fit a few cards and some cash for going out, or work to tote your business cards around. Either way, we developed this product as a non-vinyl small wallet option, and they have been super popular!


Belts and Buckles are one of our newer products, and have been an instant hit for both their unisex styling and great selection of buckle designs. Buckles can be ordered alone, or with one of our belt straps for a complete belt.

Produced for FluffyCo by Neves, a small, down to earth business in Oklahoma City, that has been making belts and leather goods for many years. Buckles are urethane coated digital prints fit into a solid brass buckle- easily interchangeable and sized to fit most belts. 3 x 2“. Belt leathers are rough-edge rawhide and finished by hand. Unisex sizing. Available in either distressed or woodgrain finish.


Classic billfold styling with six pocket interior holds all your cash and cards. Printed and sewn entirely in San Francisco, this eco-friendly option is made of 55% Organic Cotton, 45% Hemp, and screen–printed by hand using water–based inks. We print the wallet designs ourselves in the studio in small batches. Interior woodgrain pattern is unique to each piece- no two are alike. Minimal, hand–printed packaging, also with water–based inks on partially recycled paper, tells you all about it. About 4.5 x 4“ folded. Available in many nature and pop culture inspired designs. Asphalt grey color with black printing.



We were so excited to make these, we're glad they're such a huge hit! Made using a midweight organic cotton canvas and domestic leather handles, with a little hanging pocket inside for your wallet and keys. Choose between one of our digitally or screen-printed styles.


Our most popular home item makes an amazing gift for men, newlyweds, housewarming… and they’re 100% made in San Francisco. Plywood blanks are locally sourced, then cut to size by a one-man woodshop. The wood is then brought back to our Mission studio, where it is hand screen–printed and sealed using water–based materials. With a genuine, American–made, StarrX cast–iron opener and predrilled hole for easy hanging. 4 x 12“ and available in a variety of different colors and designs to complement many different decors. This item is suggested for indoor use, but can be used outside if either protected from rain or with additional sealant on the back.


These graphic tin signs are made in Southern California with our excusive designs. Digitally printed, with grommeted holes in all corners for easy hanging. Available in a variety of designs with hand–rusted corners for a vintage look, or in three distinct styles of letter and numbers to choose from so you can spell it out– in the kids‘ rooms, at the office, or by the front door. Sized 8 x 14“, 12 x 12“, or 5 x 20“. Each sign comes individually shrink–wrapped. Made using American steel!


Sustainably–farmed, fast–growing wood veneer is sandwiched over 100% recycled wood fiber board to make these modern mobiles. Laser–cut by a small, green business in the Bay Area, and packaged in our studio. Each mobile is presented flat on a recycled backing board in a clear plastic envelope, and includes dark brown, waxed–hemp hanging cord and easy to follow assembly instructions. Formaldehyde–free. Available in several home friendly designs.